Point of Sales
Management (Pharma).

Training, key element
in the management of parapharmacies.


We are aware of the changes that the pharmaceutical industry has undergone, it is essential to adapt the model to the new sales channels, including the parapharmacies of large stores. We are experts in the point of sale management, we know the channel and we understand the complexity that the coexistence of both channels implies for some laboratories.

From Externalia together with you, we will build the best strategy to tackle the channel and we will execute it seeking excellence at the point of sale.

The functions of a Point of Sale Manager
in Parapharmacy.


Channels where
we are present.


Department Stores

Pharmacy

Perfumery

Specialist

How do we start?


STRATEGY TO FOLLOW Define the purpose, the vision and & objectives DESIGN OF THE PROJECT Reporting structure Define the approach of KPIs measurement Define the optimum reporting Continuous improvement process DESIGN OF THE ORGANISATION Segmentation of stores Define necessary capacities Design the roles and structure RATING OF THE SALES PROCESS Define the operational processes Define the KPIs & Objectives SELECTION OF PEOPLE & DEVELOPMENT Define the optimum approach for its training and development PROCESSES “IN STORE” Design of sales tools TECHNOLOGY: PROPOSAL OF SOLUTION Vincle, company leader in the sector, as technological partner
STRATEGY TO FOLLOW Define the purpose, the vision & objectives DESIGN OF THE PROJECT Reporting structure Define the approach of KPIs measurement Define the optimum reporting Continuous improvement process DESIGN OF THE ORGANISATION Segmentation of stores Define necessary capacities Design the roles and structure RATING OF THE SALES PROCESSES Define the operational processes Define the KPIs & Objectives SELECTION OF PEOPLE & DEVELOPMENT Define the optimum approach for its training & development PROCESSES “IN STORE” Design of sales tools TECHNOLOGY: PROPOSAL OF SOLUTION Vincle, company leader in the sector, as technological partner

They have
trusted us.


 

Let’s talk about the
needs of your company


Do you want to know more about
the work we do with our customers?